Bachelor in Business Administration
A three-year, full-time program building the foundations for a successful career in international business.
Your Launchpad to a Global Career
The Bachelor in Business Administration (BBA) at Seine Business School is a rigorous three-year program that equips students with the knowledge, skills, and international perspective needed to thrive in today's interconnected business world.
Taught entirely in English at our campus near La Défense, the BBA combines academic excellence with practical experience: mandatory internships, an international exchange semester at one of our 60+ partner universities, live consulting projects with corporate partners, and a capstone business plan in your final year.
Graduates are prepared for careers in consulting, finance, marketing, operations, and entrepreneurship—or for progression to our Master and MBA programs.
Program at a Glance
Three Years, One Transformation
A carefully sequenced curriculum that takes you from business fundamentals to specialized expertise and real-world application.
Year 1 — Foundations
Build a solid understanding of core business disciplines.
- • Introduction to Management
- • Microeconomics & Macroeconomics
- • Financial Accounting
- • Marketing Fundamentals
- • Business Statistics
- • Business Communication
- • French Language & Culture
- • 2-Month Summer Internship
Year 2 — Exploration
Deepen knowledge and begin specialization. Includes international exchange.
- • Corporate Finance
- • International Business Strategy
- • Digital Marketing
- • Human Resource Management
- • Business Law
- • Data Analysis for Business
- • International Exchange Semester
- • 3-Month Summer Internship
Year 3 — Specialization
Choose your specialization and complete your capstone project.
- • Specialization Courses (see below)
- • Strategic Management
- • Entrepreneurship & Innovation
- • Business Ethics & CSR
- • Live Consulting Project
- • Capstone Business Plan
- • Professional Development
- • Career Preparation
Choose Your Focus
International Business
Global trade, cross-border strategy, international negotiations, and emerging market analysis.
Finance
Financial analysis, investment strategy, risk management, and introduction to fintech.
Marketing
Brand management, consumer insights, digital campaigns, and marketing analytics.
Digital Business
E-commerce, platform economics, data-driven strategy, and digital transformation.
Entrepreneurship
Lean startup methodology, venture creation, pitch development, and growth hacking.
Hospitality Management
Luxury hospitality, hotel operations, event management, and tourism strategy.
Entry Requirements
Key Dates 2026–2027
The BBA at Seine Business School gave me everything I needed: a world-class education, a global network, and the confidence to launch my career at a top consulting firm in London. The exchange semester in Singapore was life-changing.